
Jul 28, 2011
Glossy magazine targets Arabs in London
Explore the strategy behind the glossy magazine specifically targeting the affluent Arab community in London. Understand this niche market and its high-value consumer behavior.
{
"@context": "https://schema.org",
"@type": "Article",
"name": "Glossy magazine targets Arabs in London",
"description": "Explore the strategy behind the glossy magazine specifically targeting the affluent Arab community in London. Understand this niche market and its high-value consumer behavior.",
"url": "/insights/glossy-magazine-targets-arabs-in-london",
"image": "https://framerusercontent.com/images/Jqy6zZEsQ0OpVsIvUM0IjL81A7o.jpg?width=500&height=339",
"author": {
"@type": "Person",
"name": "mediareach",
"url": "https://mediareach.co/"
},
"publisher": {
"@type": "Organization",
"name": "Mediareach"
},
"datePublished": "2011-07-28T00:00:00.000Z"
}A new magazine has been launched in London to target the Arab community in London.
Hella (Arabic for Hello) is a bi-monthly glossy upmarket magazine targeting the affluent high net worth Arab residents and the business people in London.
The publisher Saad Al-Saraf said that this an exciting new launch that will be followed by a number of other projects aimed at the affluent Arabic population in London which are estimated to be 450,000 strong with the majority of the population originating from Iraq, Lebanon, Morocco, Egypt, and Gulf countries. In the summer months a further 100,000 Arabs fly into London from the Gulf countries (Saudi, UAE, Qatar, Kuwait).

Arabs adore London and have invested a staggering sum in excess of £100 Billion in property, finance, commerce & investments. Hella London is distributed to more than 25,000 rich Arab residents who live and work in the UK.
The profile of Arabs includes businessmen, property developers, Doctors, Lawyers, Dentists, Company directors, accountants and celebrities.
Hella London reports on fashion, health, property, investments, education, food and lifestyle. Hella London is a 64 pages glossy magazine that is delivered to Arab homes and businesses in and around London.
A strict advertising policy is in place therefore only selected brands can advertise in the magazine. (Alcohol. Tobacco, Gambling, Pornography)
Latest Updates
(MRA — 02)
©2025

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Jul 28, 2011
Glossy magazine targets Arabs in London
Explore the strategy behind the glossy magazine specifically targeting the affluent Arab community in London. Understand this niche market and its high-value consumer behavior.
{
"@context": "https://schema.org",
"@type": "Article",
"name": "Glossy magazine targets Arabs in London",
"description": "Explore the strategy behind the glossy magazine specifically targeting the affluent Arab community in London. Understand this niche market and its high-value consumer behavior.",
"url": "/insights/glossy-magazine-targets-arabs-in-london",
"image": "https://framerusercontent.com/images/Jqy6zZEsQ0OpVsIvUM0IjL81A7o.jpg?width=500&height=339",
"author": {
"@type": "Person",
"name": "mediareach",
"url": "https://mediareach.co/"
},
"publisher": {
"@type": "Organization",
"name": "Mediareach"
},
"datePublished": "2011-07-28T00:00:00.000Z"
}A new magazine has been launched in London to target the Arab community in London.
Hella (Arabic for Hello) is a bi-monthly glossy upmarket magazine targeting the affluent high net worth Arab residents and the business people in London.
The publisher Saad Al-Saraf said that this an exciting new launch that will be followed by a number of other projects aimed at the affluent Arabic population in London which are estimated to be 450,000 strong with the majority of the population originating from Iraq, Lebanon, Morocco, Egypt, and Gulf countries. In the summer months a further 100,000 Arabs fly into London from the Gulf countries (Saudi, UAE, Qatar, Kuwait).

Arabs adore London and have invested a staggering sum in excess of £100 Billion in property, finance, commerce & investments. Hella London is distributed to more than 25,000 rich Arab residents who live and work in the UK.
The profile of Arabs includes businessmen, property developers, Doctors, Lawyers, Dentists, Company directors, accountants and celebrities.
Hella London reports on fashion, health, property, investments, education, food and lifestyle. Hella London is a 64 pages glossy magazine that is delivered to Arab homes and businesses in and around London.
A strict advertising policy is in place therefore only selected brands can advertise in the magazine. (Alcohol. Tobacco, Gambling, Pornography)
Latest Updates
(MRA — 02)
©2025

Arab and Middle Eastern Communities in the UK: The High-Value Consumer Segment Most Brands Overlook

Gen Z and Multicultural Britain: Why the Most Diverse Generation in UK History Will Punish Brands That Fake It

Measuring Multicultural Marketing ROI: How to Prove That Culturally Intelligent Campaigns Outperform Generic Ones

Jul 28, 2011
Glossy magazine targets Arabs in London
Explore the strategy behind the glossy magazine specifically targeting the affluent Arab community in London. Understand this niche market and its high-value consumer behavior.
{
"@context": "https://schema.org",
"@type": "Article",
"name": "Glossy magazine targets Arabs in London",
"description": "Explore the strategy behind the glossy magazine specifically targeting the affluent Arab community in London. Understand this niche market and its high-value consumer behavior.",
"url": "/insights/glossy-magazine-targets-arabs-in-london",
"image": "https://framerusercontent.com/images/Jqy6zZEsQ0OpVsIvUM0IjL81A7o.jpg?width=500&height=339",
"author": {
"@type": "Person",
"name": "mediareach",
"url": "https://mediareach.co/"
},
"publisher": {
"@type": "Organization",
"name": "Mediareach"
},
"datePublished": "2011-07-28T00:00:00.000Z"
}A new magazine has been launched in London to target the Arab community in London.
Hella (Arabic for Hello) is a bi-monthly glossy upmarket magazine targeting the affluent high net worth Arab residents and the business people in London.
The publisher Saad Al-Saraf said that this an exciting new launch that will be followed by a number of other projects aimed at the affluent Arabic population in London which are estimated to be 450,000 strong with the majority of the population originating from Iraq, Lebanon, Morocco, Egypt, and Gulf countries. In the summer months a further 100,000 Arabs fly into London from the Gulf countries (Saudi, UAE, Qatar, Kuwait).

Arabs adore London and have invested a staggering sum in excess of £100 Billion in property, finance, commerce & investments. Hella London is distributed to more than 25,000 rich Arab residents who live and work in the UK.
The profile of Arabs includes businessmen, property developers, Doctors, Lawyers, Dentists, Company directors, accountants and celebrities.
Hella London reports on fashion, health, property, investments, education, food and lifestyle. Hella London is a 64 pages glossy magazine that is delivered to Arab homes and businesses in and around London.
A strict advertising policy is in place therefore only selected brands can advertise in the magazine. (Alcohol. Tobacco, Gambling, Pornography)
Latest Updates
©2025

Arab and Middle Eastern Communities in the UK: The High-Value Consumer Segment Most Brands Overlook

Gen Z and Multicultural Britain: Why the Most Diverse Generation in UK History Will Punish Brands That Fake It

Measuring Multicultural Marketing ROI: How to Prove That Culturally Intelligent Campaigns Outperform Generic Ones