

Our Multicultural Marketing & Media Team*
A team driven by strategy, creativity, and results.
Who Are We
A Multicultural Team Serving a Multicultural Britain
Our strength lies in the diversity of our people. We are strategists, analysts, creatives, researchers, technologists and media specialists, representing the very communities brands want to reach.
Our team’s lived cultural knowledge, language diversity and community understanding give us a perspective few agencies possess. Here, multicultural expertise isn’t a function, it’s who we are.
Meet the team

Saad Al-Saraf
Founder and CEO

Saif Al-Saraf
Director

Abhimanyu Khanna
Revenue & Client Strategy Manager

Ankita Dobhal
Senior Account Manager

Luiza Dobroiu
Media Manager (Planner)

Royce da Costa
Front End Developer & Art Director

Aamna Siddiqui
Client Servicing & Marketing Associate

Ivan
Creative Director

Maha El Alami
Account Executive

Simran Tamna
Digital Designer

Natalia
Campaign Manager and Buyer

Harry Thomas
Junior Media Planning & Buying Executive

Vaishnavi Shetty
Media Executive

Claude Pascale
Content Strategist & Client Strategy Lead
Join Our Team
(MRA — 03)
©2026


Our Multicultural Marketing & Media Team*
A team driven by strategy, creativity, and results.
Who Are We
A Multicultural Team Serving a Multicultural Britain
Our strength lies in the diversity of our people. We are strategists, analysts, creatives, researchers, technologists and media specialists, representing the very communities brands want to reach.
Our team’s lived cultural knowledge, language diversity and community understanding give us a perspective few agencies possess. Here, multicultural expertise isn’t a function, it’s who we are.
Meet the team

Saad Al-Saraf
Founder and CEO

Saif Al-Saraf
Director

Abhimanyu Khanna
Revenue & Client Strategy Manager

Ankita Dobhal
Senior Account Manager

Luiza Dobroiu
Media Manager (Planner)

Royce da Costa
Front End Developer & Art Director

Aamna Siddiqui
Client Servicing & Marketing Associate

Ivan
Creative Director

Maha El Alami
Account Executive

Simran Tamna
Digital Designer

Natalia
Campaign Manager and Buyer

Harry Thomas
Junior Media Planning & Buying Executive

Vaishnavi Shetty
Media Executive

Claude Pascale
Content Strategist & Client Strategy Lead
Join Our Team
©2026


Our Multicultural Marketing & Media Team*
A team driven by strategy, creativity, and results.
Who Are We
A Multicultural Team Serving a Multicultural Britain
Our strength lies in the diversity of our people. We are strategists, analysts, creatives, researchers, technologists and media specialists, representing the very communities brands want to reach.
Our team’s lived cultural knowledge, language diversity and community understanding give us a perspective few agencies possess. Here, multicultural expertise isn’t a function, it’s who we are.
Meet the team

Saad Al-Saraf
Founder and CEO

Saif Al-Saraf
Director

Abhimanyu Khanna
Revenue & Client Strategy Manager

Ankita Dobhal
Senior Account Manager

Luiza Dobroiu
Media Manager (Planner)

Royce da Costa
Front End Developer & Art Director

Aamna Siddiqui
Client Servicing & Marketing Associate

Ivan
Creative Director

Maha El Alami
Account Executive

Simran Tamna
Digital Designer

Natalia
Campaign Manager and Buyer

Harry Thomas
Junior Media Planning & Buying Executive

Vaishnavi Shetty
Media Executive

Claude Pascale
Content Strategist & Client Strategy Lead
Join Our Team
(MRA — 03)
©2026