Man Running
Man Running

Ruuby Beauty

Fashion & Cosmetics

Digital

Summary

400%Reduction in CPA for new customers visiting the website through Adwords Search Results


260%Reduction in CPA for new customers visiting the iOS app through App Download Results



Man Walking

Brief

Brief

Our team partnered with Ruuby, London’s first digital beauty concierge offering 5-star services

Ruuby has delivered amazing growth over the last few years but had been shut for a period over lockdown due to restrictions.

Man Riding EV
Woman Running

Strategy

Strategy

Test and learn style growth marketing approach

Through a test and learn style growth marketing approach, we devised a few different strategies of how we could deliver a boost to their booking numbers through their website, iOS app and Android app.

Woman In The Garden

Results

Results

In the first 3 months of working with Ruuby we already made substantial progress to their key cost per acquisition figures In the first 3 months of working with Ruuby we already made substantial progress to their key cost per acquisition figures

400%

In the first 3 months of working with Ruuby we already made substantial progress to their key cost per acquisition figures


260%

In the first 3 months of working with Ruuby we already made substantial progress to their key cost per acquisition figures

More Works

(MRA — 02)

©2024

Man Running
Man Running

Ruuby Beauty

Fashion & Cosmetics

Digital

Summary

400%Reduction in CPA for new customers visiting the website through Adwords Search Results


260%Reduction in CPA for new customers visiting the iOS app through App Download Results



Man Walking

Brief

Our team partnered with Ruuby, London’s first digital beauty concierge offering 5-star services

Ruuby has delivered amazing growth over the last few years but had been shut for a period over lockdown due to restrictions.

Man Riding EV
Woman Running

Strategy

Test and learn style growth marketing approach

Through a test and learn style growth marketing approach, we devised a few different strategies of how we could deliver a boost to their booking numbers through their website, iOS app and Android app.

Woman In The Garden

Results

In the first 3 months of working with Ruuby we already made substantial progress to their key cost per acquisition figures In the first 3 months of working with Ruuby we already made substantial progress to their key cost per acquisition figures

400%

In the first 3 months of working with Ruuby we already made substantial progress to their key cost per acquisition figures


260%

In the first 3 months of working with Ruuby we already made substantial progress to their key cost per acquisition figures

More Works

(MRA — 02)

©2024

Man Running
Man Running

Ruuby Beauty

Fashion & Cosmetics

Digital

Summary

400%Reduction in CPA for new customers visiting the website through Adwords Search Results


260%Reduction in CPA for new customers visiting the iOS app through App Download Results



Man Walking

Brief

Our team partnered with Ruuby, London’s first digital beauty concierge offering 5-star services

Ruuby has delivered amazing growth over the last few years but had been shut for a period over lockdown due to restrictions.

Man Riding EV
Woman Running

Strategy

Test and learn style growth marketing approach

Through a test and learn style growth marketing approach, we devised a few different strategies of how we could deliver a boost to their booking numbers through their website, iOS app and Android app.

Woman In The Garden

Results

In the first 3 months of working with Ruuby we already made substantial progress to their key cost per acquisition figures In the first 3 months of working with Ruuby we already made substantial progress to their key cost per acquisition figures

400%

In the first 3 months of working with Ruuby we already made substantial progress to their key cost per acquisition figures


260%

In the first 3 months of working with Ruuby we already made substantial progress to their key cost per acquisition figures

More Works

©2024